Digital Transformation

Transformations are hard, and digital ones are harder

Digital transformations are even more difficult than traditional change efforts to pull off. But the results from the most effective transformations point to five factors for success.

Factors that might improve the chances of a transformation succeeding, include:

What is "Digital Transformation"?

Because digital transformation will look different for every company, it can be hard to pinpoint a definition that applies to all. However, in general terms, we define digital transformation as the integration of digital technology into all areas of a business resulting in fundamental changes to how businesses operate and how they deliver value to customers. Beyond that, it’s a cultural change that requires organisations to continually challenge the status quo, experiment often, and get comfortable with failure. This sometimes means walking away from long-standing business processes that companies were built upon in favor of relatively new practices that are still being defined.


Leaders, think about what digital transformation will mean – in practice – to your company and how you will articulate it.

Why does digital transformation matter?

A business may take on digital transformation for several reasons. But by far, the most likely reason is that they have to: It’s a survival issue for many.

Companies that want to succeed must understand how to merge technology with strategy.

“IDC predicts that, by 2020, 30 percent of G2000 companies will have allocated capital budget equal to at least 10 percent of revenue to fuel their digital strategies,” said Shawn Fitzgerald, research director, Worldwide Digital Transformation Strategies.

What drives digital transformation?

An important element of digital transformation is, of course, technology. But often, it’s more about shedding outdated processes and legacy technology than it is about adopting new tech. In the vast majority of established organisations, an overwhelming high percentage of IT spend goes toward operating and maintaining legacy systems.

The prevalence of legacy technology hinders CIOs’ ability to successfully embark on a digital transformation strategy.

If businesses want to evolve with the rapid pace of digital change today, they must work to increase efficiency with technology wherever possible. For many, that means adopting agile principles across the business. Automation technologies also help many IT organizations gain speed and reduce technical debt.

Where can I learn more?

Digital transformation is a massive undertaking, especially for larger, established companies. When done right, it will produce a business that is more aligned with customer demands and resilient in the fast-moving digital future.

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